AR + MR + VR
With the global rollout of highspeed internet and worldwide saturation of mobile devices, Mixed Reality promises to be one of the most accessible and impactful mediums in the future.
Its role will only become more interesting as the hierarchy between real and virtual social environments flatten and creations in the virtual world inspire and shape the material world.ART DIRECTION FOR AUGMENTED REALITY
As an early adopter of AR, I developed concepts and designs for events, AR tours, activated product at Reify / CameraIQ, which has since been integrated as a foundational part of Adobe Aero, Adobe Creative Cloud's AR platform. see full project
GEOLOCATION-BASED AR
Dumbo Darkly is a mobile app featuring a guided AR tour of DUMBO, Brooklyn. Geolocation triggers audio and visual layers layered over reality. An in-app camera allows visitors to capture and share videos of their experience. download the app
EXPERIMENTS IN 360
At Fake Love, we created some of the earliest live action and motion graphics 360 content for the New York Times app and social media.We used these nascent sketches to get an early sense of what would and would not work for the production pipeline, user experience, and linear storytelling in the new medium.